Thursday, February 12, 2015

A new G.O.D.

Marketing managers are complaining. Their buyers are devided into numerous, almost individual subgroups. These groups are hard to trace down and its members even harder to convince to buy Brand X. This move of consumer behavior has been going on for years and though some marketeers bravely state their customers are known and mailed individually, the situation will get worse. New information channels and social media provide everyone the information they want, at a time they prefer at a price they feel acceptable. 

Whereas marketeers understand mass marketing is outdated, politicians have not made this step forward yet. The outcome of recent elections as well as the behavior of Euro-politicians during the financial crisis is disapproved, criticized and loathed by most Euro civilians. While many politicians are hungry for power and glory (well...power and money that is), civilians are longing for a new system. The choice for a political solution is getting individualised. No more place for huge political parties any more. Citizens no longer want to be ruled by numbers. Politicians must rule by the wishes of the individual at the time the civilian wants it, or needs it. Politicians must solve problems in a way civilians find comfortable and acceptable. Sure the pack needs a leader, but we don't need a pack of greedy, corrupt wannabees. Ego's longing for power and money. No more place for €GO's. We only want politicians when we need them. A Government On Demand. That's the new democracy!


T-shirts, mugs and other merchandise based on this Skredch-character are available at my Zazzle shop.

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